In 1999, Management Guru, Tom Peters, wrote a series of books called theBrand You 50. Great stuff. And Tom, by no means a designer, went on a rant back then (he often does that) about the importance o ..
ABOUT...WHAT IS "SUCCESS BY DESIGN"...
AND WHO WE ARE...
Success By Design is an independent design house fronted by Gary R. Aubin and born out of Christchurch, New Zealand. Now based in Wellington, New Zealand.
Bringing over 15 years’ of design experience to the table, Success By Design offers a mix of different skills, styles and personalities to fit with each creative brief.
Whether your next project calls for web design, brand identity,go to market strategy or print or digital media production – Sucess By design has the resources to make it happen.!
The approach is simple. We want your business to be successful now and for the future, and will work with you as a creative partner to produce exceptional design that inspires your target audience and creates growth for your business.
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Gary Aubin - Creative DirectorWith over 15 years’ of design experience, Gary is a leader in his field, encompassing brand, strategy and design in print and interactive media. Gary is passionate about realising your goals through successful design, helping you connect with prospects and build a strong rapport with your customers & stakeholders. His mantra is "success by design!" |
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Matt McFedries - The Web GuruOver the past 12 years Matt has worked as a web designer, software developer and online marketer. He started etraction in 2007 because he saw the opportunity to help businesses maximise their online potential through great software and innovative online marketing. Matt's passionate about helping you "find your mojo" online.. |
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Ashley Kenney - DesignerWhatever the Design/Art project may be, I work closely with our clients to achieve the desired outcome efficiently and on the money. I offer a mix of different skills, styles to fit with each clients' creative brief. I have a Bachelor's Design degree; majoring in Graphic Design, Advertising and Illustration. I have several Years of Design experience behind me. I specialise in Print Design, including Corporate Identity and Advertising. Also such things as Newsletters, Brochures, Bookcovers, CD cover and Disk Design and Magazines. Anything that requires print. I have a passion for Art, and paint on mainly Canvas. Working with texture, layering of paint and using a variety of materials. So this is a quality I use from time to time in My Design work, but only if suited to the clients brief. |
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Jason Jia- PhotographerSed nec diam eu diam mattis viverra. Nulla fringilla, orci ac euismod semper, magna diam porttitor mauris, quis sollicitudin sapien justo in libero. Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum. Etiam scelerisque, nunc ac egestas consequat, odio. |
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Josie Glasson- Copywriter / EditorTrained as a journalist after ten years trying out med school, law school and arts papers. The lightbulb moment was realising curiosity didn't kill the cat, it made it a damn sight more interesting. Publicist work in the arts sector followed journalism school. Copywriting combines all the skills learned in her years as a dilettante: distilling the essence of a message, brand or product to the poetry of sales. |
DIRECTOR
GARY AUBIN’S
BACKGROUND
I started out life in the UK until 1980, when I was shipped out to Godzone to begin my life as a Kiwi. I lived in sunny Nelson until my late teens, spending my days listening to depeche mode and enjoying Trumpets on the beach with Rachel.
I started out my design life back when Super Mario was a cowboy, investing in a my PC General P1 beast! – my very first PC. The "General" took me through Otago University & Polytechnic studies where I skilled myself in Multi media & desktop publishing, video postproduction, audio production and interactive design.
Things started small – I worked with a number business's on various design projects. By 1996, I had landed a role in multimedia development with US-based Trimble Navigation. I worked with a very talented bunch of people who lead the field, covering all aspects of media design – from authoring, print design, audio and video production, to web-based interactive media.
In 2002, an offer came my way for the role of Creative Director at a well-known New Zealand software company. I took on the challenge and went on to become a part of its success story, providing in-house creative for some big-budget marketing initiatives around the world.
Following a short time contracting, in 2006 I took on a two year tenure at design firm G&A Nelson, working as Creative Director.
Which brings us to today. After a 6 offshore tenure in Hong Kong directing a product launch for a key Hong Kong client we are now a fully fledged Wellington based design agency with a team of 6 talented profesionals, comprising of designers, copywriters, web developers and administration, working with some great people, here in NZ and abroad. If you think we could help with your next endeavour, get in touch!!














